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Usable interfaces for clinicians and patients

Interactive Medical UI/UX Design

Pubrica designs interactive medical interfaces, including patient portals, mHealth apps, SaMD interfaces, clinician-facing EHR tools and payer platforms, for digital health startups, medical device manufacturers, health systems, payers and pharma teams. Each project delivers UX research findings and clinical workflow maps, information architecture and wireframes, a high-fidelity UI design system with interactive prototypes, a usability testing report, a WCAG accessibility review and developer-ready handoff assets, designed to WCAG 2.2. Our medical illustrators, 3D animators and UX/UI designers work in-house. A named subject specialist manages your project from brief to delivery, and a second, independent reviewer checks the work before it reaches you.

  • UX research findings and clinical workflow/journey maps — included in every engagement
  • Information architecture and wireframes — included in every engagement
  • High-fidelity UI design system and interactive prototypes — included in every engagement
  • Produced to named standards, including WCAG 2.2
  • Scoped pricing: a quote provided after a short scoping call
What is included What is not included

UX research findings and clinical workflow/journey mapsIncluded

Information architecture and wireframesIncluded

High-fidelity UI design system and interactive prototypesIncluded

Usability testing report with the target clinical/patient populationIncluded

A flat price with no scoping callNot included

Brief → scoping → draft → delivered

Every engagement
  • UX research findings and clinical workflow/journey maps
  • Information architecture and wireframes
  • High-fidelity UI design system and interactive prototypes
  • Usability testing report with the target clinical/patient population
  • Accessibility
Scoped quoteQuoted after a short scoping call
10–15 business daysFrom brief to final delivery
6 deliverablesListed in full below
ISO 9001:2015Quality management certified · cert. H3CR9TCU20251212INDQM10N

Deliverables

Six Core Medical UI/UX Design Deliverables

Every item below is produced in-house by Pubrica’s medical illustrators, 3D animators and UX/UI designers and checked by a second, independent reviewer before delivery.

UX research findings and clinical workflow/journey maps UX research findings and clinical workflow/journey maps.
Information architecture and wireframes Information architecture and wireframes.
High-fidelity UI design system and interactive prototypes High-fidelity UI design system and interactive prototypes.
Usability testing report with the target clinical/patient population Usability testing report with the target clinical/patient population.
Accessibility Accessibility (WCAG) compliance review.
Developer-ready design handoff assets Developer-ready design handoff assets.

Who We Serve

Five Client Groups We Support with Medical UI/UX Design

The organizations below commission this service, and each project is planned around the audience who will use the material.

Digital health startupsBuilding patient-facing portals or mHealth apps
Medical device manufacturersDesigning SaMD interfaces for regulatory submission
Health systems modernizing clinician-facing EHR/EMR or care-coordination toolsA client group that commissions this service directly.
PayersDesigning member/provider-facing platforms
Pharma and life sciences teamsBuilding research or patient-support web interfaces

Compliance and Standards

Medical UI/UX Design Standards and Guidelines

The regulatory codes, guidelines and quality standards that apply to this service.

WCAG

WCAG 2.2

Patient-facing portals and apps must be accessible to users with disabilities and varying health literacy, so designs should be checked against federal and international accessibility standards, including WCAG.

FDA

FDA human factors / usability guidance for medical devices

Interfaces that qualify as Software as a Medical Device (SaMD) are subject to FDA usability validation requirements, which must be addressed during design.

IEC

IEC 62366

The international standard for human factors engineering of medical devices, cited by healthcare UX agencies as governing usability design and testing for device-software interfaces.

HIPAA

HIPAA

Any interface displaying, storing, or transmitting protected health information must be designed around HIPAA's privacy, permissioning, and audit requirements.

ISO9001:2015

Quality management (cert. H3CR9TCU20251212INDQM10N)

Governs how each project is managed, reviewed and documented.

Responsible Use of AI

Our Approach to AI Use in Medical UI/UX Design

Generative tools are useful for drafting and iteration. They are not used anywhere the output could be mistaken for verified clinical data or a real patient.

What we use it forLayout variations, colour systems, and first-pass drafts that a human then corrects against the brief and the brand or clinical standards that apply.
What we do not use it forGenerating any image, figure or quote presented as real clinical data, a real patient, or a verified result; and nothing goes out without a named reviewer's sign-off.
What we include in your AI declarationThe tool, the stage it was used at, and the human oversight applied — because MLR/PRC reviewers, funders and regulators increasingly expect this stated rather than assumed.

Why we do not publish AI accuracy figures

Accuracy figures for AI design and content tools are usually reported by the vendors that sell them.

For this reason we do not quote an accuracy figure of our own. We tell you which tool was used on your project, at which stage, and what a named reviewer changed afterwards.

Our Process

Medical UI/UX Design Process: Four Steps with Draft Review

Each project moves from brief and scoping to a reviewed first draft, then to revisions and final delivery.

Step one

Submit Your Brief and Reference Material

Send us what the interface needs to communicate, who will see it and anything that must or must not appear, together with any existing assets, brand guidelines or source material we should work from.

Step two

Initial Scoping Discussion

We confirm the audience, the applicable standards and, for scoped work, the factors that determine the final price, so the quote is agreed before work begins.

Step three

Concept and First Draft

A subject specialist and the production team build the first version against the brief, reviewed internally for accuracy before it reaches you.

Step four

Revisions and Final Delivery

We incorporate your revisions and deliver the files listed on this page, including the working files, so the material can be updated later without starting again.

Request a Free Scoping Assessment for Your Medical UI/UX Design Project

We confirm the cost, timeline and applicable standards before you commit to anything. The assessment is free and is completed within two business days.

What you provide
The briefThe purpose of the material and its intended audience
Reference materialExisting assets, brand or style guidelines, prior approved versions
The audienceClinician, patient, payer, investor or internal team
ConstraintsAnything that must or must not appear, and the standards that apply
The deadlineYour deadline, including any congress or submission window
Approval routeWho approves the work, and whether MLR/PRC review is part of the process

Our Experts

Your Medical UI/UX Design Team

The same named team of specialists stays with your project from scoping to delivery.

Subject expertSubject matter expert matched to your topic

Determines which claims the evidence supports. The subject expert is matched to your topic and tells you clearly when the brief asks for something the evidence does not support.

OwnsScope, judgement, interpretation
Reviews againstThe applicable standards for this work
FieldMatched to your topic
Dr. DivyaPhD in Life Science · second reviewer

Reviews the work independently of the first pass and reconciles the two, because most errors in this work are factual rather than errors of reasoning. Disagreements are logged and adjudicated.

OwnsIndependent second read
Reviews againstThe applicable checklist
Adjudicated byA third reviewer
Dr. AntonyProduction and delivery lead

Responsible for file formats, compliance with the destination specification and the handover of working files, so that the delivered files match what you requested.

OwnsProduction and delivery
Reviews againstThe destination's own specification
Second-checked byA second production reviewer
Mr. JohnCompliance and standards reviewer

Confirms that the work meets the standards that apply to it, whether MLR, WCAG, a regulatory guidance or the body that governs the specific deliverable.

OwnsStandards and compliance review
Reviews againstThe standards listed on this page
ToolsThe current published guidance for each

Evidence Base

The Evidence and Expertise Behind Our Medical UI/UX Design Services

Each point below is sourced from published research or guidance, or owned by a named role on the team. We can direct you to the source or the reviewer on request.

01 HIPAA requirements addressed from discoveryHIPAA-compliant design work, covering how protected health information is displayed, permissioned and audited, has to start during the discovery phase of a healthcare product rather than be retrofitted later.
02 Claims agreed by a named subject specialistA named subject specialist, matched to your topic, decides which claims the interface design may make before any drafting begins.
03 Independent second review before deliveryA second, independent reviewer checks the UX research findings and clinical workflow/journey maps before they reach you, and any disagreements between reviewers are formally adjudicated.
04 Designed to WCAG 2.2Designs are built against WCAG 2.2, the current W3C accessibility standard, which is named on this page.
05 Working files handed over on deliveryWorking files are handed over on delivery, so the material can be updated later without starting again or paying for the work twice.
06 AI use disclosed by tool and stageAny AI use is disclosed by tool and by stage, with the human reviewer who checked it named alongside it.

Packages

Medical UI/UX Design Pricing Based on Project Scope

This service is priced after a short scoping call, because the cost depends on the project factors listed below.

Scoped

Interactive Medical UI/UX Design

The final price is set by the project factors listed below.

Scoped quoteAfter a short, free scoping call

Delivery Set at scoping, typically 10–15 business days

  • ✓Number of platforms/products (patient portal vs. clinician app vs. device interface vs. multi-platform system)
  • ✓Depth of clinical workflow research required (shift observation, multi-stakeholder interviews, journey mapping)
  • ✓Regulatory classification of the software (general wellness app vs. SaMD requiring FDA/IEC 62366 usability validation)
  • ✓Integration complexity with existing clinical systems (EHR/EMR, data exchange, interoperability mapping)
  • ✓Accessibility and compliance testing scope (WCAG audits, HIPAA-driven permissioning design, usability testing with target clinical population)
Get a scoped quote

Quality Assurance

Our Service Commitment and Revision Policy

The revision commitment that applies to every project, with its scope and remedy stated in advance.

The Pubrica revision commitment

Free Revision Where Work Does Not Meet the Agreed Brief or Named Standard

Within the agreed scope, we revise at no extra cost any work that does not match the brief or a standard named on this page.

01

The brief is confirmed before production

Confirming the brief at scoping prevents misunderstandings that would otherwise require rework after delivery.

02

A named reviewer signs off before you see it

The review is made against the standards listed on this page.

03

AI use is disclosed

We tell you which tool was used, at which stage, and what a human reviewer changed afterwards.

04

You receive the working files

The material can be updated later without starting again or paying for the work twice.

Client Stories

“The illustration was scientifically accurate and the revisions were fast. It went into the deck without a single correction from medical affairs.”
KingMarketing lead, medical device company

FAQs

Frequently Asked Questions About Medical UI/UX Design

If your question is not answered here, ask an expert — no quote required.

Pubrica designs interactive medical interfaces, including patient portals, mHealth apps, SaMD interfaces, clinician-facing EHR tools and payer platforms, for digital health startups, medical device manufacturers, health systems, payers and pharma teams. Each project delivers UX research findings and clinical workflow maps, information architecture and wireframes, a high-fidelity UI design system with interactive prototypes, a usability testing report, a WCAG accessibility review and developer-ready handoff assets, designed to WCAG 2.2. Our medical illustrators, 3D animators and UX/UI designers work in-house. A named subject specialist manages your project from brief to delivery, and a second, independent reviewer checks the work before it reaches you.

The core deliverables are UX research findings and clinical workflow/journey maps; the full list appears under “Deliverables” on this page.

HIPAA-compliant design work, covering how protected health information is displayed, permissioned and audited, has to start during the discovery phase of a healthcare product rather than be retrofitted later.

This requirement is documented in published research and regulatory guidance, so our specialists address it as a defined part of every project.

The cost depends on several project-specific factors: Number of platforms/products (patient portal vs. clinician app vs. device interface vs. multi-platform system); Depth of clinical workflow research required (shift observation, multi-stakeholder interviews, journey mapping); Regulatory classification of the software (general wellness app vs. SaMD requiring FDA/IEC 62366 usability validation); Integration complexity with existing clinical systems (EHR/EMR, data exchange, interoperability mapping).

A single flat price would not reflect these differences, so we agree the price in a short scoping call before you commit to anything.

Digital health startups commission it to build patient-facing portals and mHealth apps.

Medical device manufacturers commission it to design SaMD interfaces for regulatory submission.

Patient-facing portals and apps must be accessible to users with disabilities and varying health literacy, so designs should be checked against federal and international accessibility standards, including WCAG.

We apply this standard from the start of each project rather than correcting for it after a reviewer raises it.

Request a Free Medical UI/UX Design Scoping Assessment

Receive a free assessment of cost, timeline and applicable standards within two business days.

Get a free quote

Regulations

Check your project against this rule

  1. 1Your work
  2. 2Your details
  3. 3Send
What do you need?

Material you send is held under signed confidentiality, with access limited to the assigned team and encrypted transfer. It is not used to train anything and is not passed to third-party tools. Ask for the agreement before you send anything you would rather cover first.