For Education & Assessment Providers
Pubrica supports awarding bodies, education publishers and EdTech companies with curriculum and standards mapping, item writing and review, psychometric services, bias and fairness review, and delivery to your platform. Our subject experts provide the parts of assessment development that require subject knowledge and psychometric judgement rather than software: mapping to a framework, writing items that discriminate, supporting the cutscore decision, demonstrating fairness and delivering the content on your platform.
- Mapping to your framework, evidenced item by item rather than asserted at unit level
- Items written to discriminate, with distractors based on real misconceptions rather than added to reach four options
- Psychometric services sold separately: item analysis, standard setting, cutscore studies, blueprint design, equating and job task analysis, each available on its own
- Bias and fairness review as a separate service, a review every awarding body needs and few suppliers offer separately
- Delivered to your platform — SCORM or xAPI conversion, with tracking configured to report the data you need
Curriculum and standards mappingIncluded
Item writing and reviewIncluded
Psychometric servicesIncluded
Bias and fairness reviewIncluded
Setting your cutscoreYour panel decides
Framework → blueprint → items → analysed → delivered
- Item-level mapping with evidence
- Distractors based on real misconceptions
- Each psychometric service available alone
- Fairness review as a separate step
- Delivered to your platform
Our Services
Assessment Development Services
Each service relies on subject expertise and psychometric judgement rather than software, which makes it difficult to staff for short periods.
Why we map at item levelUnit-level mapping can claim coverage that item-level mapping disproves. Gaps usually appear in standards for which no items were written.
Why services are sold separatelyMost providers need two of the six services in a given year, so a package of all six is rarely good value.
A separate review stepFew suppliers offer this review separately, although every awarding body needs it. A differential item functioning result is difficult to act on without a content review behind it.
Platform deliveryContent that passes review can still fail in the LMS, most often because of the tracking configuration, so we configure and test tracking before release.
Samples are illustrative and anonymised. Hover any one of them to play it again.
Compliance and Standards
Assessment and Accessibility Standards
Assessment work follows its own testing standards, and accessibility requirements also apply to assessment content.
Educational and psychological testing (the testing standards)
The reference for validity evidence, reliability, fairness and the documentation an assessment programme is expected to hold — including the evidence a cutscore decision rests on.
Accessibility conformance (and EN 301 549)
Assessment content is digital content, so the accessibility of each stimulus is both a fairness requirement and a procurement requirement.
COPE (Committee on Publication Ethics)
What may be claimed about a paper, and how journals handle authorship, disclosure and correction when something is wrong.
Quality management (cert. H3CR9TCU20251212INDQM10N)
Our certified quality system governs how work is run, recorded and released.
How It Works
How an Assessment Project Works
The project starts with the framework, because the blueprint and every item are derived from it.
Framework and blueprint
We establish the standards or competency framework and build a blueprint that allocates items against it with a defensible weighting.
Item writing and review
Subject experts write or review each item, build distractors from real misconceptions and map the item to its standard.
Analysis and fairness
We carry out item analysis, bias and fairness review, and standard setting where a cutscore must be defended.
Delivery
Content is converted to SCORM or xAPI for your platform, with tracking configured and tested before release.
FAQs
Questions from Education and Assessment Providers
If your question is not answered here, ask an expert — no quote is required.
Yes. Each service is priced separately: item analysis, standard setting, cutscore studies, blueprint design, equating and job task analysis.
Most providers need two of the six services in a given year, so we do not require a bundle.
Your standard-setting panel. We design and run the study, document the method and the evidence, and produce the recommendation the panel works from.
The decision remains with the panel, which is what makes it defensible if it is challenged.
It checks whether item content advantages or disadvantages groups for reasons unrelated to what is being measured, including context assumptions, language load, cultural specificity and the accessibility of the stimulus.
It complements differential item functioning (DIF) analysis. DIF shows that an item behaves differently, and the content review explains why, which gives you something to act on.
Yes. We maintain a vetted pool of experts for medical and scientific work and extend it for specialist subjects where the constraint is finding suitable people.
Sourcing experts is usually the main constraint on item writing at volume, and software does not solve it.
Related services
Related Audiences and Services
Services for clients with related content needs.
1IF YOU PUBLISH JOURNALSdifferent buyer
Journals and publishersEditorial operations and production. AccessibilityAccessibility audit and conformance.2IF IT IS CLINICAL EDUCATIONaccredited
CME contentAccredited medical education. Patient education contentWritten for patients.3ASSESSMENT SERVICESfull service list
Education and assessmentNine services. Assessment and exam reviewItems and item banks.Request a Free Framework Mapping of Your Item Bank
Send a sample of your item bank and we will map it against your framework. The mapping shows which standards have no items, a gap that unit-level mapping does not reveal.