SEO – Executive

Your job as a business development manager is to identify sales leads, pitch goods or services to new clients and maintain a good working relationship with new contacts.

Job description:

Develop strategic planning and modify existing based on the conversion by liaising with Sales Dept., Production Dept.
Conduct surveys, Content Marketing, SEO, SEM, SMM, AdWords & any other strategies to bring Visitors and target Leads.
Understanding of Product Knowledge, Market & Competitors is mandatory
Optimization knowledge is mandatory for Web Pages optimization (incl. blog, academy, research etc)
Able to develop Content for Digital Marketing is mandatory.
Market Knowledge for competitors & Keywords
Authorship, meta data, schema & Rich snippets
Built to be shared through social Networks
Submit weekly/monthly Reports to Manager.
Organize and oversees advertising/communication campaigns, exhibitions and promotional events
Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
Initiate and control surveys to assess customer requirements and dedication

Required Qualification: Bachelor’s or Master’s in marketing, business administration or relevant discipline.
Required Experience: Proven experience in the field-minimum of 2 years.
Job Position code: GUI-DM-JD-SEOE-03
Job Title: SEO – Executive
Job Grade: JRE001-GUI
Department: Digital Marketing
Reports To: Team Lead

Job Purpose

Conceiving and developing efficient and intuitive marketing strategies
Organizing and oversees advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
Conducting market research and analysis to evaluate trends, brand awareness and competition ventures

Work Schedule: Monday – Saturday (except second Saturday)

Skills Required

Hands-on experience in marketing lead generation tools with SEO and web traffic metrics
Expertise in SEO, SEM, SMM & PPC platforms.
Expertise in SEO on-page optimizations, SEO on-page checklist.
Google Analytics, Google Console tools
Proficient in MS Office and marketing software (e.g. CRM, Eclincher, Semrush & ahrefs)
Familiarity with social media and web analytics (e.g. Web Trends, Google Analytics)
Good understanding on marketing research techniques, data analysis and statistics methods
Thorough knowledge of strategic planning principles and marketing best practices
Editorial mindset with an ability to predict audience preferences
Preparation and presentation of results from campaigns
Excellent communication and people skills

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