Writers can produce a wide variety of content for the Web, from articles and reviews to game scripts. Most Web content writers are self-employed and work as freelancers. They can often make their own schedules, but they may have to work odd hours to meet the demands of multiple clients. These writers also can have the added pressure of constantly searching for additional writing assignments.
- Succinct, fact-filled content
- An engaging, active tone
- Writing broken up by subheadings
- Use of bulleted lists
- Embedded links throughout the text
Due to the digital nature of the work, Web content writers are often required to know basic design fundamentals and be familiar with digital content management systems. They are also expected to communicate effectively with clients, meet strict deadlines, follow editorial guidelines from different clients and, if they are freelance writers, manage their own time.
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